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Winners of 2004 Ultrasuede® Furniture Sales Contest Announced

The results are in and tabulated. Ms. Erika Basham of Contempo Designs in Dallas, Texas is the winner of the 2004 Ultrasuede® Sales Incentive Contest. Congratulations, Erika!

Contempo Designs, with stores in Dallas and Houston, joined other retail furniture stores across the country in participating in this special year-long promotion, which awarded prizes for selling the most furniture pieces covered in Ultrasuede®. Salespeople mailed in the Ultrasuede® 10-year warranty card as proof of purchase throughout the year. As the grand prize winner, Ms. Basham won nearly $5,000 in cash and gifts made of Ultrasuede® along with the "top prize," a luxurious spa weekend for two at a spa of the winner’s choice within the continental U.S.

Ms. Basham, now a two-time winner, comments: "Ultrasuede® is great and so easy to sell because of its cleanability, performance and, of course, the 10-Year Warranty. It’s a wonderful product and my customers love it!"

Other top winners include:

• Sandi Holmes and Janet Gabrielson, both with E'lan Contemporary in Omaha, NE

• Caren McCallister and Earlean Richard, both with Contempo Designs in Houston, TX

• Barbara Kucer with Tiempo Interiors in San Rafael, CA

These contests are part of an ongoing commitment by Toray Ultrasuede to work synergistically with the most advanced partners in the supply chain — those retail stores whose front-line salespeople know and understand Ultrasuede® and appreciate the importance of differentiating themselves by working with the authentic trademarked product. Besides giving additional incentive to retail salespeople, these programs help ensure that even more consumers take advantage of the Ultrasuede® 10-Year Furniture Warranty.

Plans are currently underway to run a similar contest this year. Retail stores interested in participating are invited to contact us at furniture@ultrasuede.com.


For more information, contact:
Toray Ultrasuede (America), Inc.
Corporate Communications Department
212-382-1590
(tel)
marketing@ultrasuede.com

 
   

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